Category Archives: Webinar

Brand Basics Boot Camp

Register Here.  Tickets are $15.  Sponsored by the South Central Regional Library Council

What’s the difference between brands that shine, and those that get lost in the crowd?

Your organization does great work – but with 1.5 million nonprofits in the U.S., how do you break through the clutter – so donors, members, volunteers and other supporters get to know you and care about what you do?

The answer is with authentic branding – which can do more than anything else to make an organization stand out in the minds of donors, partners and other supporters.

Takeaways:

  • What IS a brand? (and no – it’s not just a logo!)
  • How to differentiate your organization from other, similar groups
  • The importance of defining your values and personality
  • How a strong brand lays the foundation for an organization’s marketing materials and campaigns, so you don’t have to keep re-inventing the wheel. You’ll spend less time creating and more time reinforcing!

Skilled Library Volunteers: PLA Webinar

PLA Webinar:
From Management to Engagement: Skilled Volunteers in Public Libraries

July 22; 2:00 PM EST

We often hear about “skilled volunteerism” but what does it mean and how can it help to build capacity in your library? How do you plan for and recruit skilled volunteers? What changes might you need to make to your traditional volunteer services to be successful with skilled volunteers?

During this webinar, participants will hear from libraries who have been participating in the “Get Involved: Powered by Your Library” volunteerism initiative. Join us to learn about their successes and how to plan your next move.

At the conclusion of this one-hour webinar, participants will:

  • Understand why they need to move from traditional volunteer management to volunteer engagement;
  • Know how to plan for and find skilled volunteers to expand library capacity; and
  • Be able to articulate the seven success elements for volunteer engagement programs.

This webinar is intended for all public library staff.

Instructors:
Carla Lehn, library programs consultant, California State Library
Joan Young, analyst of volunteer services, San Jose (California) Public Library
Amy Campbell, reference librarian, Marshall Public Library (Idaho)

Date: July 22, 2015

Time:
2:00–3:00 PM Eastern
1:00–2:00 PM Central
12:00–1:00 PM Mountain
11:00 AM–12:00 PM Pacific

Registration Information:

 

Individual Registration
• PLA Member: $28.00
• ALA Member: $31.50
• Nonmember: $35.00		 Group Registration
• Group of any size: $129.00

FIND COMPLETE DETAILS AND REGISTER HERE at PLA.org!
Deadline to register is 11:59 p.m. Central, Monday, July 20