This one-hour webinar will discuss strategies for promoting electronic resources in public libraries through developing a cohesive marketing plan. Learn how to create and design a marketing plan, assess the current state of affairs, and use the tools that Gale has created for you. How to incorporate Gale resources into programming will be covered as well. A continuing education certificate will be provided upon completion.

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In this online workshop, we’ll explore ways Business Insights: Essentials will help students with a business or marketing case study, entrepreneurs building and developing their business, and general researchers looking for company and financial information.   Learn more about the content and enhanced functionality that enables librarians and researchers to delve deeper into business data with access to financial analysis tools, business associations, investment reports and market research reports. A continuing education certificate will be provided upon completion.

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More and more, users are turning to their mobile devices to communicate, get directions, tell time, view the constellations, listen to their favorite tunes – let’s get them using library resources too!  Gale’s Access My Library app allows users to access Gale resources provided by their library from anywhere!  This workshop will provide attendees with an overview of searching Gale resources on your mobile devices using Gale’s free Access My Library app.  You’ll discover ways to pull content from your Gale resources onto your device and take your research with you wherever you go.  A continuing education certificate will be provided upon completion.

Register HERE